88% of Young Families use YouTube
In Canada, 88% of Young Families visit YouTube in an average month, making it their top social media platform. Of the Young Families who use YouTube, 35% are on it more than once a day. Their top activity on platform is watching music videos, followed by watching film trailers. In this one page snapshot, we look at the frequency breakdown of Young Families on YouTube and what their top 5 behaviors on platform are.